Innovative Technology

What Makes Us Innovative?

In 1994, AstroNova, our parent company, introduced the world’s first digital color label printer intended for use by manufacturers, processors, and retailers.

Our printer gave them the ability to print their own full-color labels for foods, beverages, chemicals, cosmetics, dietary supplements, medical devices, and additional products.

Under the QuickLabel Systems brand name, we led the way with research and development, emerging digital printing technology and graphics software and allowing us to reduce the size of a label press while developing user-friendly variable information.

We also pushed to create label printing systems that could produce affordable, custom labels in short-run batches.

We saw the opportunity to offer end-user manufacturers a tool to print their own affordable custom labels just-in-time; ultimately giving them the opportunity to make more money by printing private labels and cutting costs by avoiding unnecessary purchases and overstocking from pre-printed labels.

At the time, this was perceived as a major challenge to the traditional business model of the label printing industry.

Our innovation was, however, readily accepted when we brought it to market. Now, making labels in-house has become a normal part of a manufacturers’ in-house packaging production process.

Today, we continue to lead the market we created with a full line of on-demand, full-color digital label printers, labels and inks.

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Our manufacturing facilities remain open to meet the needs of our customers

A Message from our CEO

At this unprecedented time, I want to extend my heartfelt wishes to you and your family. Everyone here at AstroNova is thinking of those who may be impacted. We want to let people know that AstroNova remains operational while remaining committed to supporting our customers while keeping our employees healthy and communities safe.

AstroNova is a critical infrastructure industry as our brands QuickLabel, TrojanLabel, and GetLabels supply industries, including medical supply, medical device, pharmaceutical, chemical, janitorial, food, transportation, and defense. As the recent pandemic started to unfold, we took swift action to mobilize many of our global team members to work remotely while enhancing our cleaning procedures and securing our production facilities. Inventories were increased, and we are in regular contact with our suppliers to monitor their status.

We encourage our customers to make sure they have orders in place with us to carry through these unusual times. Please consider re-ordering printing supplies sooner than usual and let us know if you need additional systems to print labels to meet the increased product demand. For assistance, please contact our customer service team if we can support you, or call 877-757-7978 (USA only) or +1-401-828-4000.

Now Offering Free, Online Demonstrations

In just 15-30 minutes, evaluate a label system remotely with a no-obligation demonstration by one of our trained sales professionals.

Remote Tech Support is Available

AstroNova’s technical support team is always available for you – & now receiving support is easier than ever. Now offering virtual, real-time assistance, we’re just a phone call or video conference away for all issues or challenges you may experience.

At AstroNova, our number one core value is “Customer First,” this includes both internal and external customers, and we remain committed to this statement. If we can help in these difficult times, please let us know.

Please stay safe and take care.


Gregory A. Woods
President & CEO